9.5 America Again: Re-becoming the Greatness We Never Weren't 10 See also 11 Further reading 12 Notes

6.2.6 Athletics
7 Cultural impact
8 International distribution
9 Related multimedia
9.1 DVD
9.2 Music
9.3 I Am America (And So Can You!)
9.4 I Am A Pole (And So Can You!)
9.5 America Again: Re-becoming the Greatness We Never Weren't
10 See also
11 Further reading
12 Notes
13 References
14 External links
Production[edit]

In 2005, The Daily Show won Primetime Emmy Awards, and Comedy Central wanted to expand the franchise.[9] Producers were also looking for a way to hold on to Colbert, Daily Show correspondent and co-writer for six seasons, after the show's other breakout star, Steve Carell, left the program to pursue a career in film and network television. Jon Stewart and Ben Karlin (The Daily Show's executive producer) supposedly came up with the idea for The Colbert Report after watching coverage of the sexual harassment lawsuit filed against Bill O'Reilly. Jon Stewart's production company, Busboy Productions, developed The Report. Colbert, Stewart, and Karlin pitched the idea of the show (reportedly with one phrase: "our version of The O'Reilly Factor with Stephen Colbert") to Comedy Central chief Doug Herzog, who agreed to run the show for eight weeks without creating a pilot.[10]
The Colbert Report first appeared in the form of four television commercials for itself which aired several times on The Daily Show, although the themes that form the basis for The Report can be seen in the reports of Colbert's correspondent character on The Daily Show. The show debuted October 17, 2005, with an initial contract for an eight-week run. On November 2, 2005, based on the strong ratings for the show's first two weeks, Comedy Central and Colbert announced they had signed for an additional year, through the end of 2006.[11] In 2007,

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